Before owing a franchisee, one need to be sure that they really want to own it. When someone is searching for a business to buy in which they are sincerely interested in, it is important for them to look deeper than the product. While demand for the product or service is an important aspect of a successful business formula, what counts in the long run is the model of the business on which it runs. It is the business model that passes on.
Read the full blog : Love the model not the product.